One of the well-organized and soon speakers in the Indian retail space, Fortune Mart has been one of India’s visible & supermarket forever suffragettes. Based out of Mumbai, Fortune Mart has become a common name among customers – providing everything from groceries to essentials. A customer-first approach, competitive prices, and a variety of products have driven Fortune Mart Franchise to rapidly expand across the Indian subcontinent as an everyday grocery retail destination.
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About Fortune Mart
| Company Name: Fortune Mart |
| Founders: Adani Wilmar Limited |
| Established Year: 1999 |
| Headquarters: Ahmedabad, Gujarat, India |
| Buisness Sector: Retail Sector |
| Offering Accessories: Edible oils, atta, rice, pulses, soya chunks, sugar, personal care products, and household essentials. |
| Number of Outlets: over 50 outlets |
| Official Website: Fortune Foods |
Fortune Mart, is an important retail footprint of Fortune Retail India Pvt. Ltd. But the mark launched with a goal to serve middle-class consumers by delivering every item at accessible prices. At Fortune Mart, we have become the go-to location for purchasing essentials like temperatures and whatnot because customers can quickly pick up food products alongside groceries. This chain has already opened more than 50+ outlets across India and soon they are likely to extend in the coming years.
Key Details of Fortune Mart Franchise
| Brand Name: Fortune Mart |
| Industry: Retail Sector |
| Number of Outlets: 50+ |
| Franchise Fee: Zero |
| Franchise Cost: ₹15 to ₹25 lakhs |
| Profit Margin: 10% to 12% |
| Space Required: 300 to 800 sq ft |
| Franchise Agreement Term: 3 years |
| ROI Timeline: 1 to 2 years |
| Return on Investment: 140% |
| Franchise Contact Details: Apply Here |
Fortune Mart’s franchise model offers an excellent opportunity for entrepreneurs looking to invest in the thriving retail sector. Here are some key details about the franchise:
Fortune Mart Product Range
Fortune Mart is renowned for its extensive product range, catering to the diverse needs of its customers. The product categories include:
| Groceries: Groceries and a range of pantry staples, packaged foods, snacks & beverages. |
| Produce: Fruits, vegetablesDairyBakery |
| Grooming cosmetics: such as skincare, haircare, and oral care products of every description; |
| Emergencies: Cleaning-tools kitchen-feed home-decor pet-supplies |
| Home Appliances and Electronics: Home basics, gadgets, accessories for electronics |
The broad product range ensures that Fortune Mart is a one-stop shop for customers, meeting their daily needs with convenience and affordability.
Fortune Mart Franchise Models
Fortune Mart offers two primary franchise models to suit the needs and investment capacities of prospective franchisees:
Company-Owned & Franchise-Managed (COFM): Here, the store is owned by the company and franchised to a franchisee, who takes care of its regular operations. While, Fortune Mart looks after inventory management, branding, and signage to general operational SOPs. The store must perform to the standards of the company, which is also the responsibility of every franchisee.
Franchise-Owned & Franchise-Operated (FOFO): The franchisee both owns the store and operates it independently according to Fortune Mart guidelines and standards. This model offers additional independence; however, franchisees must follow the operational policies and pricing strategies of the brand.
These models provide flexibility for entrepreneurs, allowing them to choose a structure that best fits their business goals and investment capacity.
How Much Does the Fortune Mart Franchise Cost?
Starting a Fortune Mart franchise requires an initial investment of 15 lakhs to 25 lakhs including franchise fees, setup costs, initial inventory, equipment costs, working capital, and others. This cost may vary based on the franchise outlet size and location. Here is the Detailed cost breakdown of the Fortune Mart franchise:
| Franchise Fee | Zero |
| Investment for Infrastructure | 9 lakhs to 12 lakhs |
| Equipment Cost | 2 to 3 lakhs |
| Initial Inventory | 2 lakhs |
| Working Capital | 3 to 5 lakhs |
| Royalty Fees | No royalty |
| Franchise Agreement Term | 3 years |
| Total Investment | 15 to 25 lakhs |
Franchise Fee: Fortune Mart does not charge royalty fees for franchisees to provide the rights and support to start the franchise outlet.
Investment for Infrastructure: Setting up the Fortune Mart requires investment between 9 lakhs to 12 lakhs. which includes interior designing and shelving & display units.
Equipment: 2 to 3 lakhs for POS systems, refrigeration units, and more.
Initial Inventory: To purchase the initial stocks of two to three months requires an initial investment of 2 to 3 lakhs.
Working Capital: To cover the day-to-day expenses of the franchise outlet requires the cost of 3 to 5 lakhs.
Royalty Fee: Fortune Mart offers a royalty-free franchise model.
Franchise Agreement Term: Fortune Mart Franchise Agreement term is 3 years renewable.
Profit Potential of Fortune Mart Franchise
Fortune Mart is considered as Profitable franchise opportunity in India. It assures 140% return on Investment on bakery products franchisee can expect gross profit margin of 50% to 70%.
| Gross Profit Margin | 10% to 12% |
| Gross Profit Margin on Bakery Products | 50% to 70% |
| Return on Investment | 140% |
| ROI Timeline | 1 to 2 years |
Perhaps the most appealing part of owning a Fortune Mart franchise is that it always comes with a 10% to 12% gross profit-to-sales ratio. Franchisees will get an ROI after 18 months to 2 years because it depends on the location, walk-in customers also operational efficiency. With the brand also maintaining a massive market share, alongside there is always demand for basic products, Fortune Mart franchises have largely witnessed sustained revenues which ultimately leads to happy investors.
Space Requirements
To maintain the brand’s legacy of excellence and customer service, Fortune Mart has laid down certain conditions for space size which are met by their franchise partners. Opposed to a Kiosk, the ideal store size is between 300 and 800 square feet with included sections including:
| Store Layout: Dedicated areas for fresh produce, groceries, personal care, and household items, along with spacious aisles for easy navigation. |
| Storage Facilities: Enough storage area for inventory control and speedy restocking. |
| Other: employee break rooms, a bathroom, and a small office for bookkeeping purposes. |
| A well-designed store layout ensures a pleasant shopping experience for customers and efficient operations for the franchisee. |
Benefits of Fortune Mart Franchise
Investing in a Fortune Mart franchise offers numerous advantages that make it a lucrative opportunity in the retail sector:
| Branding: Take advantage of the brand name and its customer base to both attract customers initially, but also keep them loyal. |
| Full Support: Fortune Mart imparts rigorous training, operational guidelines, and endless support to make the franchise thrive. |
| Marketing Support: Take advantage of our national and regional marketing initiatives, retail promotions, and digital campaigns that drive foot traffic which results in sales. |
| Product Diversity: Offer a wide range of products that cater to the everyday needs of a broad customer base, ensuring consistent demand and sales. |
| Billing Software: Dedicated Company Billing Software for each franchise outlet. |
| Online support: Integration of Fortune Mart Online App. |
| Fortune Mart offers a free live bakery setup worth 2.5 lakhs. |
| Training Support: Fortune Mart offers free training for both employees and Franchisees. |
| Inventory Supply: Direct stock supply to the franchise with a discount rate. |
| No royalty and Franchise Fee: Offering No franchise fees and Royalty fee franchise model. |
| Return on investment: The development model reflected in the Fortune Mart franchise value is that profit space, with high competition and a large customer group will be your optimal choice of retail business. |
Documents Required for Fortune Mart Franchise
Prospective franchisees must prepare and submit the following documents as part of the application process:
Franchise Agreement: A contract that specifies the rights and obligations of two or more parties in relation to a franchised commercial operation.
ID Proof: Aadhar Card, Photocopy of PAN card; other govt. issued photo IDs
Business Registration: PAN card, GST certificate, and address proof of business.
Economic Files: No dues certificates of utility bills of the last 3 months, NOC from nearby government bodies or societies if required.fire department clearances.
These documents ensure transparency and compliance with legal and operational requirements, fostering a successful partnership between Fortune Mart and its franchisees.
How to Apply for a Fortune Mart Franchise?
Securing a Fortune Mart franchise involves a straightforward process designed to evaluate and select the best candidates. Here’s how to apply:
Fortune Mart: Phone & Shopping Address You will get the official page link of the Fortune Mart website.
Input Info: Complete the online franchise inquiry form and provide information about yourself and your business history, contact details as well as preference for franchising type
Documentation: In order to comply with the franchise policy standard of Fortune Mart, you need to Prepare and submit documents.
Review: Fortune Mart reviews the app and checks through Prismwise as if they are suited to join.
Signing the Franchise Agreement: they agree on most terms and conditions with a deep sigh, finally agree to sign another contract again, and pay some franchise fees in it after that become chaotic about setting up their own stores.
Initial Launch and Operational Support: After building out your store, Fortune Mart supports their franchisees at the initial launch through comprehensive training programs, marketing support & ongoing advice to make sure you know how to successfully operate as a business.
| Official Website | Fortune Foods |
| Franchise Details | Apply Here |
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Fortune Mart Franchise Image Gallery
Conclusion
In Conclusion, Fortune Mart Franchise Cost, Profit & How to Get Started. Fortune Mart franchise investment is a good opportunity for those who are looking to enter the retail segment. Supported by a solid brand, complete support, and an array of products Fortune Mart is one of sure best things to build into your business landscape. As long as they follow the standards of this brand and use its marketing to expand their operations, franchisees can significantly increase profitability from day one reducing many complexities in retailing while shrinking your learning curve.
FAQ
1. What is the average cost of setting up a Fortune Mart franchise?
The initial investment for a Fortune Mart franchise ranges from ₹15 lakhs to ₹25 lakhs. This includes costs for infrastructure, franchise fees, equipment, furniture, fixtures, initial inventory, staff salaries, marketing expenses, and working capital.
2. How long does it take to achieve ROI with a Fortune Mart franchise?
Franchisees typically achieve ROI within 1 to 2 years, depending on factors such as location, sales performance, and operational efficiency. Prime locations with high footfall can expedite the ROI timeline.
3. What support does Fortune Mart provide to franchisees?
Fortune Mart offers comprehensive support, including initial training, operational guidelines, marketing assistance, inventory management support, and ongoing operational assistance to ensure the franchise’s success.
4. What is Fortune Mart Franchise Profit Margin?
Fortune Mart gross Profit margin of 10% to 12% on accessories and 50% to 70% on bakery products.
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