Are you planning to join the highly profitable industry of selling ice cream? This is why the Amul Ice Cream Parlour franchise is such a great prospect for anyone in business. Amul Ice Cream has its own reputation for quality products and a wide range, and the company holds a substantial market share in India. This article will give more comprehensive information about the Amul Ice Cream Parlour franchise’s cost and profit and the process of starting a franchise in 2024.
Amul Industry: A Dairy Giant |
Brand Name: Amul |
Owned By: Gujarat Coop. Milk Marketing Federation Ltd |
Established: 1946 |
Headquarters: Anand, Gujarat, India |
Number of Outlets: More than 6000 ICE cream Parlours all over India. |
Revenue (2023-2024): Of all its offerings, it is approximately ₹53,000 crore. |
Vision: To sell quality dairy products at cheaper prices to satisfy our customers. |
Official Website: https://amul.com/ |
Amul is a very popular company in India and specializes in dairy products, available in India, such as milk, cheese butter, and most importantly ice cream. In 1964, the brand started its journey in the small town of Anand in Gujarat and has grown into a giant cooperative that offers various facilities to farmers and offers quality dairy products to consumers. The ice cream range from Amul is well-selling due to its various flavors, affordable price range, and better distribution both in urban and rural sectors.
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Amul Ice Cream Parlour Franchise Company Profile
The Amul Ice Cream Parlour franchise helps one to meet this need in the market as well as gain from the brand name of Amul. This system guarantees guest satisfaction, and franchisees manage everyday operations without concern about marketing or supplies, as it would be covered by the brand’s support.
Amul Franchise Model
All Ice cream parlors owned by Amul are franchise-owned cooperatives operated commonly known as FOCO. The franchisee then manages the store although Amul maintains ownership of the brand and then supplies the store with constant support, promotional strategies, and products.
Some Major Characteristics of the Franchise of Amul Ice Cream Parlour
Total Investment: Between 20 lakhs to 50 lakhs |
Royalty Fees: 6% of total sales |
Space required: 300 to 800 sq ft. |
Franchise Agreement Term: 5 years |
Amul is a household name in India, synonymous with quality dairy products, including milk, cheese, butter, and, notably, ice cream. The brand’s journey began in the small town of Anand, Gujarat, and has since evolved into a cooperative that empowers farmers while providing consumers with top-notch dairy products. Amul’s ice cream range is especially popular for its diverse flavors, competitive pricing, and strong distribution network that spans urban and rural areas.
Key Details of Amul Ice Cream Parlour Franchise
Company Name: Amul |
Established Year: 1946 |
Number of Amul Outlets: 6000 outlets in India |
Franchise Model: FOCO |
Franchise Fee: ₹5 lakh |
Security Deposit: ₹10 lakh |
Royalty Fees: 6% of Gross Sales |
Security Deposit: ₹10 lakh |
Initial Investment: ₹20 lakh to ₹50 lakh |
Required Space: 300 to 800 sq ft |
Franchise Agreement Period: 5 years, renewable |
Official Website: Amul Ice Cream |
Why Choose an Amul Franchise?
Amul has solidified its principles of high-quality dairy products in the market over several years. Through franchising with such a brand, franchise owners get a quick leash in the market, and therefore the chances of success are high. |
A strong supply chain for Amul means that franchises can order and use fresh products without hindrance, satisfying consumer needs efficiently. |
The Amul franchisees play a major role in empowering the rural farmers since it is a part of a cooperative network. The model of a cooperative solves the problem of ethical conduct in the business and guarantees even revenue to producers of milk. |
The Amul franchisees play a major role in empowering the rural farmers since it is a part of a cooperative network. The model of a cooperative solves the problem of ethical conduct in the business and guarantees even revenue to producers of milk. |
Amul trains the franchisees in all aspects of store development, inventory management, promotional strategies, and the like to help you create a profitable opportunity. |
In addition to having easy-to-recognize packaging and products like the Amul Girl, franchise businesses get the added support of marketing campaigns which can help them penetrate certain markets. |
Amul Franchise Types and Cost Breakdown
Amul offers various franchise models depending on your location, space availability, and investment capacity.
Franchise Type | Initial Investment | Security Deposit | Shop Area | Renovation & Equipment |
Amul Preferred Outlet | ₹2 lakh | ₹25,000 | 100-200 sq. Ft. | ₹1.7 lakh |
Amul Scooping Parlour | ₹5-6 lakh | ₹50,000 | 250-400 sq. Ft. | ₹3.5 lakh |
Amul Parlour (Railway Station) | ₹3.5-5 lakh | ₹1 lakh | 100-200 sq. Ft. | ₹1.5 lakh |
Amul Parlour (Center of Excellence) | ₹7-10 lakh | ₹50,000 | 250-400 sq. Ft. | 5 lakh |
What Is the Cost of Amul Ice Cream Parlour Franchise?
Franchise Fee: ₹5 lakh cash is a fee paid one time to gain a license to operate under the Amul brand name |
Security Deposit: ₹10 lakh is a security deposit that is sure to be returned once the franchise also fulfills its part of the agreement enrolled. |
Initial Setup Cost: ₹5 to ₹15 lakh comprises the cost of renovation, furniture, fixtures for the parlor, and equipment required to run the business. |
Initial Inventory: ₹3 to ₹5 lakh Half a dozen Amul ice creams and other products for the first weeks. |
Working Capital: ₹2 to ₹5 lakh is essential in meeting the initial operating costs of the business in regard to the cash flow before earning its first sales revenue. |
Additional Costs: ₹2 to ₹3 lakh might entice minor utilities, marketing spending, and diversified charges. |
Total Investment: Start-up money for an Amul Ice Cream Parlour can cost anything from between twenty to fifty lakh Indian Rupees based on different considerations such as location and size of the store or parlor. |
An Analysis of the Profitability of the Amul Ice Cream Parlour Franchise in India
Monthly Sales of Each Parlour | ₹5 lakhs to ₹10 lakhs |
Revenue Share to Franchisee | 94% Revenue |
Profit Margin | between 20% and 25% of the sales |
Return on Investment (ROI) | 1.5 to 3 years |
Profit Margin: It is also financially rewarding with an average net profit of between 20% and 25% of the sales revenues with franchisees getting considerable returns in the food industry.
Monthly Sales Range: The average monthly sales for an Amul Ice Cream Parlour vary within the cement range of ₹5 lakhs to ₹10 lakhs depending upon the location and traffic.
Return on Investment (ROI): A franchisee’s initial investment should be paid back in 1.5 to 3 years depending on the sales turnover and business productivity.
Revenue Share to Franchisee: Amul gives about 94% revenue share after cutting royalty fees that make most of the franchisee’s earnings stay with them.
Conditions For Establishing an Amul Ice Cream Parlour Outlet
To become an Amul Ice Cream franchisee, candidates must meet specific criteria and requirements:
Financial Stability: The shop owner’s own capital for a minimum of ₹20 lakhs is required to prove the financial capacity to set up as well as operate the parlor.
Prior Experience: However, candidates should not panic if they have no work experience in the food and beverage industry because it is not a necessity at a Caribbean restaurant. In order to succeed in this business one needs to have a genuine interest in the ice cream business.
Required Space: Need of at least 300 to 800 sq ft space preferably located at commercial centers for the parlor.
Staff Requirements: In regards to staffing, Franchisees will require between 5 to 10 employees if the outlet in question is relatively large in size based on areas of operations and customer service and stock management.
Suitable Locations: Well-lit areas including shopping centers, areas with high traffic density like streets and business houses are more favored to reach more clients.
Licenses and permits needed Papers
Documents | Licenses |
---|---|
PAN Card / Aadhar Card | Trade License |
Franchise Agreement | Shops and Establishment License |
Passport size photographs | No Objection Certificate |
Proof of the site address Insurance | Fire and Safety |
Bank statements | GST Registration |
NOC Certificate | EPF & ESIC Registration Proof |
Amul Ice Cream Franchise under 6 lakh, Profit, & How to Get?
Top Places to Open an Amul Ice Cream Parlour Franchise
High Footfall Areas: Fields such as markets, stores around schools, and any place where tourists usually flock are ideal for the business. |
Shopping Malls: The mode of its location could be in the shopping malls because it will be easily accessible by customers who are in dire need of a cup of coffee. |
Urban Centers: Since the parlor is being established in urban and cosmopolitan areas with active retail sectors, there will be a higher likelihood of attracting multiple customer segments. |
Residential Areas: They found that opening a parlor in areas such as residential neighborhoods can target families seeking for treat or Celebrations. |
Pros and cons of Buying an Amul Ice Cream Parlour Franchise
Pros | Cons |
---|---|
Brand Recognition: Amul is also a comparatively older brand and has a regular customer so it is comparatively easier for Amul to get customers. | Seasonal Demand: It means that one month the sales of ice creams will be very high while in the other month, they will be low due to seasonal embedding. |
Diverse Product Range: Amul currently has many types of ice cream, and dairy products to ensure those who open franchises differentiate in the market. | Diverse Product Range: Amul currently has many types of ice cream, and dairy products to ensure those who open franchises differentiate in the market. |
Strong Support System: This franchise offers technical assistance, advertising, and management assistance to the franchisees in order to make them effective. | Initial Investment: The Initial costs might be high which becomes a constraint for the new business owners to initiate their business. |
High Profitability: Low cost, large profit margin of 20% to 25%, and reasonable time to achieve ROI is in favor of franchisees. | |
Growing Market: The requirement for ice cream is ever-rising and this is a good source of sales growth. |
Is the Amul Kiosk Franchise the Best Option Under 2 Lakhs?
How to Take Franchise of Amul Ice Cream Parlour?
steps to apply for an Amul Ice Cream Parlour franchise:
Visit the Official Website: Visit the Amul website to obtain more information about the franchise operations and services.
Fill Out the Franchise Application Form: The franchise application form is available on the website; one can also get in touch with the franchise department.
Attend the Franchise Meeting: Once you make the list of selected applications, you may also be called for a meeting with the Amul officials to explain the franchise further.
Review Terms and Conditions: It is very important to go through the franchise agreement and conditions. If necessary consult your attorney to make sure that your legal rights are clearly understood.
Site Selection and Approval: Find the right place for your parlor and get permission from Amul following the guidelines provided to you.
Finalizing the Agreement: Lastly, bring order to the paperwork and sign the franchise agreement; pay any initial fees as well as the initial fee plus a security deposit.
Set Up Your Parlour: Start the configurations, for example, constructing alterations, purchasing equipment, and choosing stocks that will fit Amul’s guidelines.
Training and Orientation: To gain grasping of product knowledge, working procedures, and the customer service policy of Amul, attend the training sessions organized by Amul.
Launch Your Parlour: Schedule a launch party to make people talk about your business and look forward to being your customer. Make use of its promotional tools that are available with Amul.
The contact number of Amul Ice Cream Parlour
For more information or to initiate the franchise application process, you can reach out to Amul using the following contact details:
Official Website: Amul |
Franchise Form: Franchise Application |
Email: retail@amul.coop |
Phone Number: 02268526666 |
If one is interested in franchising with Amul, he should contact the company through the details found on this site at the regional office.
Conclusion
In Conclusion, Amul Ice Cream Parlour: Franchise Complete Details in 2024. The Amul Ice Cream Parlour franchise presents a very rich venture prospect for anyone who wants to venture into the food and drinks business. Relatively small franchise fees combined with improved brand identity and sound business model mean that franchisees are likely to have a good payback period ranging from 1,5 to 3 years. Since Amul offers additional services along with supply, and there is an increasing trend observed for this product, this franchise seems to be a lucrative business.
FAQ
What kinds of franchise possibilities does Amul offer?
Amul offers 4 types of franchises, are Amul Preferred Outlet, Amul Scooping Parlour, Amul Parlour (Railway Station), and Amul Parlour (Center of Excellence)